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Special Attributes: EX-LIBRARY
Publication Name: McGraw-Hill Education
Edition: 4
Book Title: Strategic Database Marketing 4e: the Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program
Number of Pages: 608 Pages
Language: English
Publisher: Mcgraw-Hill Education
Item Height: 1.8 in
Publication Year: 2012
Topic: Marketing / General, Advertising & Promotion
Illustrator: Yes
Genre: Business & Economics
Item Weight: 35 oz
Item Length: 9.5 in
Author: Arthur Middleton Hughes
Item Width: 6.2 in
Format: Hardcover