Description: Personal BenchmarkIntegrating Behavioral Finance and Investment Management Author(s): Charles Widger, Daniel Crosby Format: Hardback Publisher: John Wiley & Sons Inc, United States Imprint: John Wiley & Sons Inc ISBN-13: 9781118963326, 978-1118963326 Synopsis In?Personal Benchmark: Integrating Behavioral Finance and Investment Management, Chuck Widger and Dr. Daniel Crosby outline the ways in which a program of embedded behavioral finance, fueled by what matters most to you, can be your protection against irrational financial behavior. Along the way, you'll learn how to improve your investment experience, increase returns formerly sacrificed to misbehavior, and worry less about "The Economy" as you become increasingly focused on "My Economy." Welcome to a new way of investing, a new paradigm for conceptualizing wealth, and a system of turning emotion from your portfolio's worst enemy into its best friend! In this new model, risk is simply the likelihood that we will underperform our dreams. Irrationality is acting in ways that thwart our ability to reach those dreams. And the optimal portfolio is not the one that generates the highest return in abstraction, it is the one that helps us meet our goals without killing our nerves before we get there. This book gives advisors the tools needed to effectively communicate the design and execution of the Personal Benchmark solution.
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Book Title: Personal Benchmark
Number of Pages: 336 Pages
Language: English
Publication Name: Personal Benchmark: Integrating Behavioral Finance and Investment Management
Publisher: John Wiley & Sons INC International Concepts
Publication Year: 2014
Subject: Finance
Item Height: 239 mm
Item Weight: 548 g
Type: Textbook
Author: Daniel Crosby, Charles Widger
Item Width: 164 mm
Format: Hardcover
