Description: Management of International Tourism, Hardcover by Witt, Stephen F.; Brooke, Michael Z.; Buckley, Peter J., ISBN 0415812682, ISBN-13 9780415812689, Like New Used, Free shipping in the US International tourism is one of today’s major growth industries necessitating increasingly more sophisticated management techniques. In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism. The subject coverage of th is wide-ranging: the authors examine the following issues: the impact of environmental issues on tourism management tourism demand and forecasting the key methods of operation of companies within the industry the functional areas of marketing, finance, organization and staffing research and innovation corporate strategy. Th will be of value and interest to both students and academics, as well as managers in the fields of tourism, travel, hospitality and consultancy.
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Edition: 2
Book Title: Management of International Tourism (Rle Tourism)
Number of Pages: 220 Pages
Language: English
Publisher: Routledge
Topic: Industries / Hospitality, Travel & Tourism, Development / Sustainable Development
Publication Year: 2012
Item Height: 0.7 in
Genre: Business & Economics
Item Weight: 22.4 Oz
Author: Peter J. Buckley, Stephen F. Witt, Michael Z. Brooke
Item Length: 9.8 in
Item Width: 7.2 in
Book Series: Routledge Library Editions: Tourism Ser.
Format: Hardcover
