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Consumer Behavior: Building Marketing Strategy [With CDROM]

Description: Consumer Behavior: Building Marketing Strategy [With CDROM] by Hawkins, Del I.; Mothersbaugh, David L. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less

Price: 7.16 USD

Location: Aurora, Illinois

End Time: 2025-01-19T15:59:56.000Z

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Consumer Behavior: Building Marketing Strategy [With CDROM]

Item Specifics

Return shipping will be paid by: Seller

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

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Binding: Hardcover

Weight: 3 lbs

Product Group: Book

IsTextBook: Yes

Number of Pages: 832 Pages

Language: English

Publication Name: Consumer Behavior : Building Marketing Strategy

Publisher: McGraw-Hill Higher Education

Item Height: 1.3 in

Subject: Marketing / General, Consumer Behavior

Publication Year: 2009

Item Weight: 56.7 Oz

Type: Textbook

Item Length: 10.1 in

Subject Area: Business & Economics

Author: David L. Mothersbaugh, Delbert Hawkins, Roger J. Best

Item Width: 8.7 in

Format: Hardcover

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