Description: Building Corporate Identity, Image and Reputation in the Era, Paperback by Melewar, T. C. (EDT); Dennis, Charles (EDT); Foroudi, Pantea (EDT), ISBN 0367531240, ISBN-13 9780367531249, Brand New, Free shipping in the US Brands - corporate, products, service- today are collectively defined by their customers, , deriving from personal experiences and word-of-mouth. This book acts as a forum for examining current and future trends in corporate branding, identity, image and reputation.
Price: 50.8 USD
Location: Jessup, Maryland
End Time: 2025-01-03T23:15:50.000Z
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Book Title: Building Corporate Identity, Image and Reputation in the Digital
Number of Pages: 554 Pages
Publication Name: Building Corporate Identity, Image and Reputation in the Digital Era
Language: English
Publisher: Taylor & Francis Group
Subject: Marketing / Industrial, Marketing / General, Economics / General, Marketing / Research
Publication Year: 2023
Type: Textbook
Item Weight: 37.3 Oz
Item Length: 9.2 in
Author: Charles Dennis
Subject Area: Business & Economics
Item Width: 6.1 in
Series: Routledge Studies in Marketing Ser.
Format: Trade Paperback
