Description: Title: Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth Author: Calkins, Tim Publisher: Palgrave MacMillan Binding: Paperback Pages: 248 Dimensions: 9.10h x 6.10w x 0.60d Product Weight: 0.85 lbs. Language: English ISBN: 9780230340336 Almost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives. But most marketing plans are a waste of time; they are too long, too complicated and too dense. They end up sitting on a shelf, unread and unrealized. Breakthrough Marketing Plans is an essential tool for people who create marketing plans and people who review them. The book provides simple, clear frameworks that are easy to apply, and highlights why marketing plans matter, where they go wrong and how to create a powerful plan that will help build a strong, profitable business. Ships Fast From The USA! Authorized Dealer
Price: 41.99 USD
Location: Milwaukee, Wisconsin
End Time: 2024-11-28T21:27:25.000Z
Shipping Cost: 9.95 USD
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Seller
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Book Title: does not apply
Number of Pages: VII, 248 Pages
Publication Name: Breakthrough Marketing Plans : How to Stop Wasting Time and Start Driving Growth
Language: English
Publisher: Palgrave Macmillan
Subject: Leadership, Marketing / General, Strategic Planning
Publication Year: 2012
Item Height: 0.7 in
Features: Revised
Type: Textbook
Item Weight: 16 Oz
Subject Area: Business & Economics
Item Length: 10.6 in
Author: Tim Calkins
Item Width: 6.1 in
Format: Trade Paperback
