Description: Analysing Quantitative Survey Data for Business and Management Students, Paperback by Dawson, Jeremy, ISBN 1473907519, ISBN-13 9781473907515, Brand New, Free shipping in the US In Analysing Quantitative Survey Data, Jeremy Dawson introduces you to the key elements of analysing quantitative survey data using classical test theory, the measurement theory that underlies the techniques described in th. The methodological assumptions, basic components and strengths and limitations of this analysis are explained and with the help of illustrative examples, you are guided through how to conduct the key procedures involved, including reliability analysis, exploratory and confirmatory factor analysis.
Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as referencs for doctoral students and faculty members interested in the method.
Part of SAGE’s Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
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Book Title: Analysing Quantitative Survey Data for Business and Management St
Number of Pages: 104 Pages
Language: English
Publication Name: Analysing Quantitative Survey Data for Business and Management Students
Publisher: SAGE Publications, The Limited
Item Height: 0.2 in
Publication Year: 2017
Subject: General, Research & Development, Management Science, Research
Type: Textbook
Item Weight: 8 Oz
Item Length: 9.6 in
Author: Jeremy F. Dawson
Subject Area: Social Science, Business & Economics
Series: Mastering Business Research Methods Ser.
Item Width: 6.6 in
Format: Trade Paperback
